Portfolio

Entrepreneurship

Moment.Us – Context Intelligence for Brands.

• Connecting brands with customers through moments.
• Harnessing the power of context (emotion, mood, time, location, weather, music, images, social graph, etc.) to create applications that drive real customer engagement.
• Secured £100,000 investment from Collider12 early 2013.

Co-founded and developed a media service allowing members to send digital media messages to the future – Capsool.com.

• Capsool underpinned the The Jubilee Time Capsule; an official project to mark the Diamond Jubilee of Queen Elizabeth II and her 60th year as Head of the Commonwealth (2012).

Creative Projects

Designed the World’s first social networking approach to knowledge transfer across high-profile government change projects in Europe -TALK.

• TALK emerged from a belief that knowledge surrounding key technology initiatives in UK local government should be transferred to the sector.
• TALK was sponsored by the Office of the Deputy Minister (UK) during the Labour govt of 1997-2010.

Co-authored SPRINT version 2.0 (a business process reengineering methodology) actively used by more than 100 UK local authorities with an influential user-group of over 1,500 members.

• The method maintains an active training calendar that seeks to build capacity for change and innovation in UK local government without having to rely on the procurement of external consultants.

Research

Prepared and published a comprehensive ‘Social Media Accessibility Review‘ and ‘Social Media Access Guide‘ for Media Access Australia.

• Findings were cited across the W3C, Australian Broadcasting Corporation and Online Opinion.
• An article titled ‘A Wake-Up Call for Twitter’ was published in New Matilda leading to numerous radio and media interviews.

Media Commentator at Free Trade Press.

• Subject matter included how major media companies will prosper in the world of new media and the web, how to make journalism pay, developing creative talent in the age of digital and hyper-contextual media.

Led a body of research concerned with transformation stories across the UK Public Sector.

• An ethnographic study at the coal-face of transformation including the revolutionary Oldham In Control Project and Why Parents Are Not Claiming Free School Meals.
• Output included interview transcripts, podcasts, reports and pecha-kucha styled presentations.
• Director of the Centre for Educational Leadership (CEL) described the work as the “future of research”.

Lead author of a UK government report titled ‘Designing the Council of the Future‘ and secondary author to ‘Social Computing: More social than computing’.

• A collection of challenging ideas and contemporary developments across UK Local Government.

Progressed three months of research into the Corporate Social Responsibility (CSR) programme at Leeds City Council.

• The research sought to better understand how CSR (a term commonly associated with the private-sector) was being translated and adopted within a large local authority.
• The outputs of the research included a blog, twitter feed, a series of video interviews and written reports.

Co-authored the change management toolkit for the UK National CRM Programme and directed thinking into the related concept of Government Reputation.

Part of a Vodafone research team that progressed a three month trial of new mobile technology.

• Covered four application areas of government culminating in the publication of a formal research report.
• All cases illustrated the importance of measuring benefits along multiple dimensions: economic; strategy and behavioural.
• Across the four application areas it was clear that the business benefits lie in how new technology, including 3G, is integrated into existing back-office systems, business processes and individual work patterns.

Knowledge Management Practices in Professional Services. An Empirical Study of Management Consulting Firms.

• Research led to a  $2,000,000 USD research project supported by the Office of the Deputy Prime Minister (UK).

Consultancy

Designed and put together a network of Media140 Associates whereby demand for training is matched with supply.  This was launched in London, England during a party celebrating Media140′s first year in operation.

Held an audience of senior government officials in the cabinet office of the Department of the Taoiseach (Ireland) to discuss the role of social media in government.

• Attendees included the Information Society Minister, Colm Butler, and representatives from the Local Government Computer Services Board, Department of Finance, and the Letterkenny Institute of Technology.

Working within the second largest UK local authority and the Director of ICT, led the redesign of school admissions taking into account the construction of a new corporate contact centre, efficiency savings and the ‘no child left behind’ scheme; a council wide initiative to identify and protect vulnerable children.

Working with the Lancashire Drug Action Team undertook a comprehensive review of best practice in the UK to establish a joined up approach to service delivery in a multi-agency environment.

• The aim of the project was to establish a joined up approach to service delivery in a multi-agency environment, involving probation services, prisons, courts and health authorities across six localities.
• From a comprehensive review of best practice in the UK a proactive strategy was developed to get drug users into treatment and onto a roadmap of care.

Sitting within the Corporate Complaints unit of Nottinghamshire County Council this project sought to establish a richer information base that would allow a more meaningful interaction between the front-line representatives and the complainant.

Employed in a team of three consultants to advise, evaluate and undertake a review of the Charnwood Borough Council’s capacity to undertake Business Process Reengineering. A report was delivered to the senior management team assessing the council’s capacity to deal with foreseeable developments within the Customer Contact Centre.

Contracted to Compaq Computer Ireland Ltd and Eircell/Vodafone to design and build a web-based system to improve team communication and sharing of knowledge, investigate and produce a Desktop Due Diligence report in order to establish service level agreements between Compaq and Eircell, and develop a team training and induction programme for new starters.

Social Media and Web

Delivered Social Media and Media related programmes on behalf of Westminster Training and Development.

Supporter of Soul Aid through media contributions, including engagement with the local press and the development of printed material for sponsorship engagement.

Live Blogger for Music 4.5 (2010), London, England. Prepared and published written content, photography, tweets and video interviews of high-profile speakers including Ana Free (artist), Marat Korenkov (Decon Records), Paul Smernicki (Polydor), Marie-Alicia Chang (MusicMetric), Steve Jelley (Videojuicer), and Simon Scott (Push Entertainment Ltd).

Prepared and published written content, photography, tweets and video interviews of high-profile speakers at The Digital Media MBA Summit 2010 including Bruce Daisely, (YouTube and Display at Google), Oscar Ugaz (Digital Business Manager, Real Madrid C.F), Christian Hernandex (Head of International Business Development, Facebook).

• Attracted over 12,000 readers.
• The Digital Media MBA Summit 2010 is a collaborative annual conference organised by MBA students from Judge Business School (Cambridge), Manchester Business School and Saïd Business School (Oxford).

Produced designs for online growth, regular site visits and attracting unique visitors for Transforming Management.

Implemented new site designs for WhitehallWatch.org including guest bloggers and original photography.

On behalf of Media Access Australia, introduced social media tools and methods across all activities of the business directly resulting in site visits increasing by 40% in the time period from Sept to Dec 09. Also submitted designs for an aggregated accessible media channel for all Australian citizens.

Film

Working with Life & Soul Pictures I was asked to mesh audio, photography, music and film into short production pieces that could be used to promote film concepts for future financing and production.

• Miracle in Manila.
• Benny & Omar.
• The creative process of design, story-boarding and soundtracking had a positive effect on both internal and external stakeholders and will significantly improve the chances of bringing two new films to production.

Produced online video content for Enabled By Design, including talks from Wayne Hemingway and Charles Leadbetter, for the inaugural Enabled By Design conference held in London, England.

Ask Generation Y. This short-film was put together one Autumn afternoon in 2007 at the University of Manchester. The concept of ‘Generation Y’ was put forward to a class of over 100 MSc Students. This was the collective wisdom of their crowd.

This… Capsool. Popular viral video presenting the concept of sending digital media messages to the future. This short-film was commended by representatives at O2, BBC and Google.

Photography

Photography (Portraits, Documentary & Film) can be found at http://martincahillphotography.com.

Lecturing 

Progressed new modules and external courses in Media, Society and Technology across MBA, Executive MBA and MSc programmes at Manchester Business School.

Also taught Information Systems and Information Systems Strategy across undergraduate and postgraduate degree programmes at the The National University of Ireland – Galway and the University of Central Lancashire.

I have co-supervised three MBA projects in the area of Knowledge Management, Software Acquisition (Decision Frameworks), and Online Media development.

• The outputs of the Knowledge Management project were adopted by Lancashire Constabulary within their Corporate Development Directorate and also attracted attention from the UK Home Office.

Manchester Business School/ University of Manchester

Executive Masters of Business Administration (Exec MBA)

• Media and Society.

Masters of Public Administration (MPA)

• Government 2.0. Impact of ICT on Government & Governance.

MSc Information Systems, Organisation and Management

• Information Systems Strategy and Knowledge Management. External assessor from Brunel University, West London stated “This module is an exemplar within the programme”.
• E-Government: IS and Public Sector Reform.
• Systems and Organisational Design.

MSc in Management and Information System

• Issues in the Management of Information Systems.

MSc in Advanced Computer Science

• IT Systems and Strategy.

Lancashire Business School

BSc (Hons) Business Information Technology

• Business Information Systems.
• Corporate Strategy.

National University of Ireland Galway

B. Comm.

• Management Information Systems (seminar facilitation – first year module)

Public Speaking

Establishing Value & Relevance in the Age of Online Media. King’s College London (Marketing Management).

Media, Society, and the Disruptive Effects of the Web. Manchester Junior Chamber of Commerce.

What is TALK and what can it do for me? Interagency Leadership Programme in East Manchester for Manchester City Council.


Stories of service transformation across local government. Manchester Digital Development Agency.

The Institute for Social Media: More questions than answers. Surveying 2.0 Digital Technologies, Market Intelligence, and Social Media.

Academia + social media is not a zero sum game. LIFT conference, Geneva, Switzerland.

The New World of Work. Ask Gen Y Summit, Vinopolis, London.

• Keynote Speaker alongside James Caan of the television programme Dragon’s Den.
• The conference was put to a cross-section of businesses across the City of London including Virgin, The Telegraph, and Deloitte’s.

Rethinking the way we work: A workshop about ‘You’. Leeds City Council: Women and Leadership.

Concepts of e-government. General Office of The People’s Government, Wuhan, China.

• Delivered to senior staff including, Vice Chief, Deputy Director General, and the Chief Economist.

We Live, We Learn – Knowledge grows, so does TALK. Leeds Armouries sponsored by the Office of the Deputy Prime Minister and Leeds City Council.


Effective Knowledge Management. ASK (Act on Shared Knowledge) sponsored Hays Executive – Manchester.

How to Improve the Reputation of Local Authorities. Digital World, Salford Quays.


An Entrepreneurial Approach to Change Management. IMIS (Institute for the Management of Information Systems).


What is Knowledge? What is Knowledge Management? Coventry County Council. University of Warwick, Diploma in Applied Management.


The Impact of Broadband on Small to Medium Sized Enterprises. Tameside Connected Communities Launch Event.

It’s all about people; leaving the technology until later. 4th Annual Knowledge Management for the Public Sector. Making best use of your Knowledge and Information, London, September 22-23, 2004.

Publications

Authored Research Reports

Cahill, M. Hollier, S. (2009) Social Media Accessibility Review, Media Access Australia.

Cahill, M. Kawalek, P. (2009) Leeds By Example: Corporate Social Responsibility in Local Government.

Cahill, M. Kawalek, P. (2009) Unpacking Service Transformation: Oldham In Control.

Cahill, M. Goodwin, M. (2008) Unpacking Service Transformation: Free School Meals in Tameside.

Cahill, M., Kawalek, P., Carruthers, P., Brooks, M., (2007) Designing the Council of the Future, Department of Communities and Local Government.

Carruthers, P., Kawalek, P., Cahill, M., Clifford, N., Brooks, M., (2007) Social Computing: More Social than Computing, Department of Communities and Local Government.

Holland, C., Cahill, M., (2005) Vodafone and Manchester Business School 3G Trial: Government and Local Community Applications.

Cahill, M., Batista, L., Kawalek, P., (2003) Government Reputation, Office of the Deputy Prime Minister, National CRM Programme.

Shaw, D., Kawalek, P., Cottam, I., Temren, Y., Cahill, M., Willets, M., (2003), Change Management Core Method, Office of the Deputy Prime Minister, National CRM Programme.

Conference Papers

Cahill, M., (2006) Establishing a New Vision for BPR in a Large, Complex, Public Sector Organisation, America Conference on Information Systems (AMCIS), Acapulco 2006.

Cahill, M., Holland, C., (2006) 3G Technology in Local Government: Case Examples of Business Process Change and Strategic Innovation, International Conference on Mobile Government, Brighton, UK, 2006.

Cahill, M., Batista, L., Kawalek, P., (2004) The Recovery of Government Reputation: Exploring Two Dimensions of Strategy, Americas Conference on Information Systems (AMCIS), New York 2004.

Reviewer

Associated Reviewer for ‘Electronic Markets: The International Journal’, Volume 18, Issue 2, General research and focus theme section on ‘Internet Marketing’.

Print Media

Cahill, M. (2009) A Wake-Up Call for Twitter, New Matilda, Australia.

Cahill, M. (2010) Giving it Back. Lancashire Evening Post, England.

Online Articles

A Social Twist in the Modern Day Gold Rush: Social business design has replaced the rush for cheaper, faster, more. The survival and prosperity of well-known web businesses now rests on their ability to include us all.

The Next Big Thing: What is the next killer entertainment programme? What is the next global entertainment format? What is the next big thing?

Popcorn and Bubbles: All signs are now pointing to the future of cinema as event.

14 Steps to Electoral Victory: How a talented individual won the trust of her peers and recorded the highest electoral majority since records began.

How To Report The News: When mapping the transformative effects of technology on media, we often need look no further than the reporting of news.

Old Media is the New Media: Could there be a new trend in old media?

What price email? Local government to save £0.7 billion by 2010: Rethinking what it is to deliver local services.

An Irish Tale: Taking inspiration from the comfort of an old Irish pub.

Social Media for the Social Good: Can owner responsibility and crowdsourcing lead the online accessibility agenda?

When to Switch Off?: Generation Y’s underlying concern for technology is when to turn it off.

Healthcare and the Creative Industries: Disconnected agendas?: Health is the future of digital entertainment but will digital entertainment affect our health?

Events

Established ‘Anticipating a Business Revolution’ at Manchester Business School to discuss the impact of youth and technology on society, government and business.

• The expert panel included representatives from the BBC, the Chartered Institute of Personnel and Development and Hays Executive. The event attracted over 200 people from across a variety of backgrounds and industries.

Qualifications

BSc (First Class Honours) Business Information Technology.

• Awarded John Squires prize for most outstanding final year student within the Business Information Management faculty and also awarded a university distinction for industrial placement year.

Masters of Business Studies – J.E. Cairnes School of Business & Economics, National University of Ireland, Galway.

• Awarded a postgraduate fellowship.

Clients

Life & Soul Pictures, Fiji Kids, Enabled By Design, Rainbow House, Whitehallwatch.org, Media140, SoulAid, Transforming Management, Media Access Australia, Westminster Training and Development, Department of Communities and Local Government, Manchester Business School, Department of the Taoiseach (Ireland), Vodafone, Capsool Limited, University of Central Lancashire, Edge10 Corporation, Hays Executive, Centre for Local Governance, E3 Unlimited, The People’s Government – Wuhan, China, Manchester Junior Chamber of Commerce, Manchester Digital Development Agency, Institute for the Management of Information Systems, Salford City Council, Leeds City Council, Nottinghamshire County Council, Coventry County Council, Lancashire Police.